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The Park Street House
The atelier, by appointment.
Vastranu is, before anything else, a townhouse on Park Street — built in 1911, restored in 1996, and home to the brand's two private dressing rooms, the founder's archive cupboard, and the bridal consultation parlour. Visits are by appointment, Tuesday through Saturday.
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Consultation
We do not show you what we want to sell.
We do not believe a saree is a transaction. A consultation at the atelier begins with a cup of cha, a long look at the cupboard, and a conversation about what you already own — what your mother wore, what your grandmother kept, what you are looking for that you cannot quite name. We then bring out three sarees, never six. The process is slower; it is also surer.
"We do not show you what we want to sell. We show you what you already, in some part of your mind, came looking for."
Made-to-Order
Six steps, four to twelve weeks.
The process the house has refined across three generations of bridal and atelier commissions.
- 01
First conversation
60 minutes
An in-person or video consultation. We discuss the occasion, the wardrobe context, the budget, and the timeline. Photographs of family heirlooms, if any, are welcome and often inform the brief.
- 02
Concept & swatches
10 working days
We send a sketch of the proposed piece, three colour swatches dyed in the actual workshop, and a sample weave-pass for the loom you'll be on. You sign off — or revise.
- 03
Loom assignment
Variable
Your piece is assigned to a specific master weaver. You are introduced to them by name. You receive a photograph of the loom set up with your warp.
- 04
Weaving
4 to 12 weeks
Updates from the loom every two weeks — a photograph of the warp progress, the pallu mapping, the first metre off the beam. You can request a video call with the weaver at any point.
- 05
Fitting & finishing
2 weeks
If the piece is a stitched ensemble, three rounds of fitting are included — at the atelier or via courier with house tailor notes. The final piece is washed, calendered, and inspected.
- 06
Delivery
1 day
Hand-delivered in Calcutta. Worldwide via DHL Express in muslin-wrapped, acid-free trousseau box. A handwritten note from the master weaver accompanies every commissioned piece.
Bridal Service
The trousseau, in seven cloths.
The bridal trousseau is composed across two to four months at the atelier. We allocate one Saturday per quarter to bridal consultations exclusively — the cupboard is opened in full, the founder is present, and the seven-cloth Bengal trousseau is built piece by piece around the bride's calendar.
Book a Bridal Consult- 01
First consultation — wedding date, venue, family heirlooms reviewed.
- 02
Composition — seven cloths assigned: Garad for the morning, Baluchari for the saath-pak, Banarasi for the reception, Jamdani for the haldi, Tussar for the mehendi, Tant for the bidaai, and one piece for the bride to keep without occasion.
- 03
Loom assignments and dye-batch coordination across the trousseau.
- 04
Three fittings, one final styling session at the atelier.
- 05
Delivery in a fitted teak trousseau trunk, hand-numbered.
House Standards
The four commitments behind every finished piece.
01
We reject one in eight finished sarees
On the inspection table, a saree fails if the warp tension shows in the body, if the dye batch is uneven, or if the weave count drops. Rejected pieces return to the weaver for repair (the weaver is paid in full) or are sold as seconds at cost — never to the public.
02
Real zari, never metallic film
All gold thread on Vastranu pieces is real zari — gold-coated silver, drawn at Surat. We do not source synthetic substitutes. Real zari develops a quiet patina with age; allow it to.
03
Single-vat dyeing
Colour is dyed in single small batches by hand. We never blend dye lots to chase inventory uniformity — the variation between dye runs is photographed and disclosed before dispatch.
04
Lifetime alteration & re-fall
Every Vastranu piece is entitled to lifetime alteration and pallu re-fall service. Drop the saree at the atelier or post it to us; we return it cleaned, repaired, and re-folded.
Visit
Park Street, by appointment.
Address
House No. 14, Park StreetCalcutta 700016, West BengalIndiaHours
Tuesday — Saturday11:00 — 19:00 IST
By appointment only. Contact atelier@vastranu.com or +91 90416 28124.